
Technology is the engine of innovation: it enables the ideation, creation, distribution and communication of high quality and profitable new product and service solutions.
Our technology experts work with clients to handle technology challenges in these domains:
Technologies we focus on are:
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technologies enabling research, design & engineering
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technologies enabling form and function of new product and service solutions, including low tech hardware (mechanics, materials, etc.), high tech hardware (microchips, etc.) and software
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technologies enabling manufacturing
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technologies enabling communication of new product and service solutions at the point-of-purchase, and in traditional media and internet
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point of view:
How RFID/EPC can boost the consumer experience. EPC has been widely researched regarding its efficiency advantages: cost savings in the supply chain are estimated to reach billions. However, can this new technology also provide valuable advantages to consumers? Motivated by this question, we studied how EPC can satisfy important consumer needs, and through which EPC-based products and services.
We concluded that EPC is indeed highly valuable for the consumer and we encourage companies to re-think their strategies: to leverage this new technology as a growth rather than a cost strategy. We identified significant opportunities in creating a consumer centered EPC system to harvest important new competitive advantages through better products, market intelligence and customer loyalty.
For more information:
info sennse.com
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